Azure Traffic Manager

Azure Traffic Manager is a DNS-based traffic load balancer that enhances the performance and availability of applications by directing user traffic to the most appropriate endpoint based on routing methods like performance, priority, or geographic location. It helps in distributing incoming traffic across multiple Azure regions or endpoints, ensuring optimal performance and minimizing latency by directing users to the closest or best-performing instance. Traffic Manager operates at the DNS level, making it a flexible solution for load balancing across different types of endpoints, including Azure services, on-premises servers, and other cloud providers. By utilizing health monitoring and automatic failover, Traffic Manager ensures high availability and resilience for applications. It also supports various routing policies, such as weighted, geographic, and priority-based routing, allowing fine-grained control over how traffic is distributed and managed, thereby enhancing user experience and operational efficiency.